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Neuroscience allows us to identify the content, tones, themes, and visual elements that can raise the user's attention levels and generate emotions, which increases the chances of opening and conversion. These tips will help you design more emotional emails : Optimize the subject using effective words capable of Latest mailing database generating emotional responses in the audience. You can also include emojis; You already know that a picture is worth a thousand words! When writing the title and header of your emails , Latest mailing database choose more emotional words, tones and registers. Think about the preferences of your audience: do you think it is better to make them laugh or try to move them? Insert an image, GIF or your brand logo as the first element of the message to capture the user's attention and stimulate their curiosity.
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