3 Keys to decipher user behavior with Hotjar Bulgaria Email List Wilson DaywalkerHN 2630 Points 10 months ago User behavior analysis is a fundamental practice in the design, marketing and development of products and services, both in the digital world and in other contexts. Its importance is that it provides valuable, data-driven information about how users interact with a product, website, application or service. of our users and corroborate the assumptions we have regarding the use of a product or service.
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What is Hotjar? Hotjar is an analytics and feedback tool that provides website owners with a deep understanding of how visitors interact with their web page or application. Likewise, it enables website owners and design teams to gain valuable insights into how visitors interact with their site, allowing them to make informed decisions to optimize the user experience and effectiveness of their site. In the Practical Usability Course , I teach you in more depth the Hotjar functionalities that allow you to better understand the behavior of your users , taking into account all the updates that the tool has delivered to date.