Does email marketing still work in 2024? 87% of businesses use email marketing to distribute their content. This makes it the second most popular marketing channel, behind social media at 89%. Is email marketing growing? The number of emails sent per day is set to grow by 2 billion in the coming years. This means email will become more popular among users, and inherently marketers too. 78% of marketers said email is important to overall company success. Email marketing copy is one of the top use cases for generative AI, as 41% of businesses are using AI to create email content. digital marketing statistics -
ai in email More email marketing statistics 64% of Gambling Number Data small businesses say they use email marketing to reach their ideal customers. About 1 in every 5 email campaigns is not mobile device friendly. 80% of marketers say they’d rather give up social media than email marketing. 64% of small businesses already leveraging email marketing, so you won’t want to miss out on taking advantage of this low-cost way to promote your business. 33% of people will open an email simply because they think the subject line is catchy. 47% of email recipients decide to open an email based on the subject line alone. 2024 website statistics Use these wild website statistics to help increase your website visibility and performance.
Why is website optimization important? It takes about half a second for visitors to form an opinion about your website. 38% of people will stop engaging with a website if the content or layout is unattractive. Three-quarters of consumers say they judge a company’s credibility based on its website design. Websites that have a superior user experience generate a 400% higher conversion rate. digital marketing statistics - business website design and credibility What is a good website page load speed? Nearly half of all consumers expect a maximum loading time of 2 seconds for the average website. What percent of businesses have a website? 72%
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